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Ben 10 is an animated series produced by Cartoon Network, about the adventures of Ben Tennyson, a 10 year-old boy who finds a device called Omnitrix, which allows him to transform into a variety of alien creatures.

As it became a successful franchise, Ben 10 has developed further with merchandising and mobile apps. In 2017 Cartoon Network decided to produce a television contest based on the franchise, to be broadcasted in Spain, Germany, UK, Italy, France, Poland, Turkey and the UAE.

The Ben 10 Challenge required a huge set with two stages and public, plus a gigantic 16-meter wide video wall for continuously showing in-context graphics related to the games. The Challenge was based on a series of quizzes and interactive games, based on the series’ plot, to be performed by the teams formed by parents and sons. This required a strict control and graphics’ playout management, as graphics featured the questions, answer’s options, in-out animations, correct and wrong answers, winned prizes, and so on. To know more about this project, please download the case study.