BMG – Daytime Emmys

BMG – Daytime Emmys

BMG for NATAS – The 48th Daytime Emmys Awards ceremony goes virtual

Following an online edition in 2020, the National Academy of Television Arts and Sciences (NATAS) shifted to a fully remote format for its 2021 edition, marking the first awards show in the USA to be produced in a completely virtual environment.

The Daytime Emmy Awards are an American accolade bestowed by the New York–based National Academy of Television Arts and Sciences (NATAS) in recognition of excellence in American daytime television programming.

Like with many other live events, the global pandemic, along with its restrictions and safety recommendations, forced to review the way events were conceived. In 2021, the Daytime Emmy Awards organisers decided the show should remain live on- line for a second consecutive year due to uncertainty over the COVID-19 pandemic, and relied on international television production company Broadcast Management Group (BMG) and the experience the company had gained by using InfinitySet for transforming real productions into virtual live events.

BMG, leader in creating and producing live Augmented Reality broadcasts, partnered with NATAS in order to produce together two state-of-the-art live virtual Daytime Emmy Award shows. BMG executed the show using centralised technology and decentralised staffing by utilising its state-of-the-art REMI Broadcast Hub with InfinitySet in Las Vegas (Nevada), and its multi-camera REMI field packages.

BMG built two green screen sets and a hard set on location at ATI Studios in Burbank (California), with a total of five 4K PTZcameras between these 2 sets plus four studio cameras for the hard set. The team in Burbank included the show hosts, award presenters and recipients, and an extensive production crew that teamed up with the staff located in Chicago (Illinois) that included the virtual set technical director who operated the InfinitySet physically located in the BMG REMI Broadcast Hub in Las Vegas.

BMG utilized a TrackFreeTM version of InfinitySet along with Unreal Engine to render the 5 camera feeds coming from the green screen studios in Burbank and operate the virtual set, and seamlessly managed more than 100 remote feeds per show of nominees and award recipients from locations around the world, brought in via Zoom.

To know more about this project, please download the Case Study.


  • Client:BMG
  • Date:June, 2021
  • Tags:Entertainment, Presentations, Virtual events, Virtual sets
  • Project Type:Live event

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